What’s in a Name?
ROCK OR BOWL, NOT BOTH
WHY YOU CAN’T USE THE NAME ‘Rock ‘n’ Bowl’ OR ANY DERIVATIVE THEREOF FOR YOUR ROCK ‘n’ BOWL PROMOTIONS.
by Bob Johnson

    John Blancher thinks bowling promotions involving music are a good thing. He believes that presenting bowling in a party atmosphere is great for the game’s image. And he asks only one favor of proprietors who stage such events: Don’t refer to the promotions as "Rock ‘N’ Bowl."
    Actually, Blancher doesn’t ask for that courtesy. He demands it. The demand also goes for any derivative or , including "rock and bowl," etc. Proprietors who ignore John Blancher’s admonition could find themselves in federal court, just as Don Carter’s All-Star Lanes and Wolfram Video did.
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